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I need to develop a marketing strategy to sell a drawer very durable and reliable sliding door for $ 8. 75 When there is a competitor who sells a cheaper version for only $ 1 less reliable. 75 – Yes, my product is better, but how can I point out that for customers and convince them to pay this high price?
Mistilletto
January 16th, 2010 at 10:49 pm
At the market in terms of quality rather than price to differentiate and, therefore, you must follow the standard format of the marketing plan 4 P. What, Price, Product, Place and Promotion – obviously, you know the key attributes of the product and price, but to “place”, one should take into account the type of people who are willing to pay more than 4x price competition – while The option can be sold at low prices, where the emphasis is on costs, the product will be suitable for places / dealers where customers will be willing to pay for quality. The promotion should focus on the single point of sale and the differentiation of product you sell, so this would be the promotion by the media (whose choice depends on the site – namely the Internet, brochures, direct sales force, TV etc etc) with a strong emphasis on reliability, durability and quality of the desk drawer blade – placing great emphasis on product life compared to the less expensive, compared a “life” should indicate at least be a false savings in cost and effort of replacing “This could well communiquer.Hope this helps
Greg Writer
January 16th, 2010 at 11:21 pm
I would say that you must use video and audio to see the product and provide a report. You can always ask for more if you’re a marketing better. I remember the stress WIFM (what is in it for them), your video and audios.Assurez you have a marketing system to drip in place to bring people along the entire buying process. Give them something to teach them to give you their e-mail so you can drip on them until they buy.
Shubham
January 17th, 2010 at 12:15 am
I prefer that you use traffic exchange, are the most cost-effective advertising and increase your site in search engines aussi.i you préférezhttp: / / www. traffic. com /? ref = shubham2217il Just register and aftrer guides you, or you can read Getting Started. that traffic having an exchange of 18,000 in the world among millions. I also take this opportunity fantistic son.bonne
luhrsmgmt
January 17th, 2010 at 1:13 am
1. You do not have a competitor. If you recognize as a competitor for the product becomes a commodity. Wars are won on raw materials more prix.2. What does your product that no other product? Why is it important for a buyer? Position on cela.3. Become the expert. You must be the recognized leader in its field. People will pay more for items from the expert / chef vend.4. Merci, merci, merci! Good luck!
Antoine
January 17th, 2010 at 1:38 am
Suggest the content of marketing, let me explain. . . You can get a video created by professionals for around $ 47. 00-97. 00 (30-60 seconds) that shows the desk drawer slides quality. It can also demonstrate how easy it is to destroy the competition and blow up everything more than 100 video sites on the Internet for not more than $ 5. 00 for each site to do it manually: You can get the search keywords for your business, identify key phrases that you will get a fair amount of search volume, yes, with these pages less concurrentes.Avec key phrases identified. . . say for example 3 to choose both, then you can get 6 points for her and optimized, two articles by keyword, at a cost of about $ 90 per 6Ces items can be donated to someone to be spun (slightly changing the terminology, work , etc to make every single item, and are finished in about 10 versions of each, is now of 60 items that can be distributed over 60 sites that give you very high ranking backlinks. article marketing is extremely powerful, used in this way. would cost about $ 150 to see new articles written and distributed. An additional $ 150 would go a bit ‘and added some high-ranking web spun 2 properties as hub pages, propellers, etc. Squidoo and links to other objects in the directory and your website (very powerful, the site will begin almost immediately to higher ranking) Depending on your video can be distributed to more than 50 video sites at about $ 150 and can be optimized with different descriptions targeted keywords 3 video sites are also high page rank and it offers greater exposure to your customers you bring potentiels.Faites Google Local from a professional who knows how and what to do and when people search for local businesses, located on the front page, which costs about $ 100 and the video can be put in there aussi.Créer 6 press 3 targeted keywords, can be distributed over 30 sites one or two dollars a payment within a few years, about $ 20, but a very strong position, press releases can be made and optimized for chacun.Pour about $ 50 less than $ 1000, has created a very powerful back for the exhibition website on sites ranking very high, with the contents of the page. you made a professional video. correct key research and made hundreds of articles ORF of press releases, videos, etc. anywhere on the Internet for people waiting to find these phrases clés.Ne not forget that you also have your e-mail marketing into action, it should have a lead capture or answering machine on your site.Si do not have a website you can get a hosted WordPress site and for little money … about $ 250 gives you a custom site Google wordpress professional and Like the structure of WordPress and classifies Internet sites bien.Il experienced very few flights to help small businesses and no cost will be very raisonnables.Prix can start at about $ 360 for months, but you get a value and is not an SEO offers to work for $ 10. professional help is transparent, measurable and guaranteed for pre-agreed performance targets. payez.Il You get what you can reduce the cost offline marketing too, if you find someone who correctement.Trouver not only SEO, but content creation and distribution for you as well as search key, the update content on your website and blog, with professional written press releases with low price, as indicated above which is suitable for many owners of small businesses and many are still trying to do themselves, have taken as I don ‘have no knowledge or experience to do it quickly and abandonnent.Si for example, someone may pay you to create a blog for you, with headers, etc. cuistomsed and is with the content, keyword search and a project for months, all content created for you as described above for $ 1000 and in a few days, but you decide for yourself, you can not get the right if you want, you get stuck and a few weeks later, still struggling, desperately frustrated and calculate your time, you can find your time worth U.S. $ 2 -3 hours for faite.Son effortyou best to get it done for you, pay the money, which comes with guarantees and start planning the next Assualt on your concurrents.Hope this helps, I wish someone had given me this advice a few years ago, my life would have been very different if they were long before, and I know Bhave accepted the advice, if I knew that this type of service has been disponible.J ‘uses personally http://www. local-internet-marketing. com j’ have a discussion with them every month, will create new content, which are all for me and I have to cut marketing costs downward impact, but getting a lot more. Actually, now that I’ve seen the impact they have done for me I will rise